
Squoosh is the Google Chrome team's free, open-source, in-browser image optimizer with deep format and codec controls. Start Page HQ is the image compressor that lives on every new tab — same in-browser privacy, paired with 63+ other widgets.
Before we get into where Start Page HQ goes further, credit where it's due.
Specific differences, not vague claims.
Squoosh is a separate site you have to open. Start Page HQ ships an Image Compression widget that's already there every time you open a new tab — drag, drop, download, move on.
Squoosh is a single-purpose tool. Start Page HQ pairs the Image Compression widget with JSON Formatter, Regex Tester, Text Diff, QR Codes, and 63+ more — all on the same dashboard.
Squoosh is free, but you'll still tab over to JSONLint, Regex101, Diffchecker, and QR Code Monkey for everything else. Start Page HQ rolls all those use cases into one plan.
Build a "Dev Tools" page with image compression, JSON, regex, and diff in a single grid. Build a separate "Personal" page with notes, todos, and weather. Switch between them with a click.
Install on Chrome, Firefox, Safari, or Edge to make Start Page HQ — and the Image Compression widget — open with every new tab. Or use the hosted web app at startpagehq.com on any browser.
Dashboard layout syncs across every browser and device automatically. Sign in once and your dev-tools page travels with you.
An honest line-by-line look at how the two stack up.
| Feature | Squoosh | Start Page HQ |
|---|---|---|
| Pricing | Free, open source | Free plan; $3.99/mo, $25/yr, $49 LTD |
| Free tier | Yes, full product | 1 page, 8 widgets |
| Open source | Apache 2.0 | No |
| PNG compression | Yes | Yes |
| JPG compression | Yes | Yes |
| WebP / AVIF / JPEG XL | Yes | No |
| SVG compression | No | Yes |
| Codec quality / effort sliders | Detailed | Basic |
| Side-by-side compare slider | Yes | No |
| Runs locally (no upload) | Yes | Yes |
| Lives on every new tab | No | Yes |
| Chrome | Web only | Yes |
| Firefox | Web only | Yes |
| Safari | Web only | Yes |
| Edge | Web only | Yes |
| Browser extensions | No | Yes |
| Cross-device sync | No | Included |
| Other dev tools (JSON, regex, diff, QR) | No | Yes |
| Notes, todos, RSS, weather | No | Yes |
Drop these onto your dashboard and you've covered Squoosh's core features — plus a lot more.
If image compression is the only tool you reach for, Squoosh is excellent — keep using it, it is free and open source and always will be. Start Page HQ also has a free plan, so the dashboard habit costs nothing to start: 1 page with 8 widgets on it, enough for image compression alongside JSON formatting, regex testing, diff, and QR codes. You pay when you want more pages, the 8 premium widgets, or file uploads — $3.99/month, $25/year, or $49 once.
Squoosh ships fine-grained controls for MozJPEG, OxiPNG, WebP, AVIF, and JPEG XL — that's its specialty. Start Page HQ's Image Compression widget handles PNG, JPG, and SVG with simple quality controls. For squeezing the absolute last byte with WebP or AVIF, keep Squoosh in the toolbox; for everyday compression, the widget covers it.
No. The Image Compression widget runs entirely in your browser — same in-browser-only privacy model as Squoosh. Files never upload anywhere.
Yes — there is a free plan. Signup takes no credit card and gives you 1 page with 8 widgets on it, 55 of the 63 widget types including Image Compression, cross-device sync, every browser extension, and 50 AI credits once. Extra pages, the 8 premium widgets, and file uploads need a paid plan: $3.99/month, $25/year, or $49 one-time. There is also a demo at startpagehq.com/demo with every widget unlocked and no signup.
Yes. Start Page HQ has native extensions for Chrome, Firefox, Safari, and Edge, plus a hosted web app at startpagehq.com that works in any modern browser — the same as Squoosh itself.
Of course. The widget handles 90% of compression jobs from the new tab; Squoosh remains a great deep-dive when you need to compare AVIF vs JPEG XL with the slider. Many users keep both.
Start free — 1 page, 8 widgets, sync across devices, no credit card. Or open the live demo first, no signup needed.