Google News is a free news aggregator covering 20,000+ publishers across 38 languages. Start Page HQ is the new tab page where news lives next to your todos, weather, and AI tools — no separate app to open.
Before we get into where Start Page HQ goes further, credit where it's due.
Specific differences, not vague claims.
Google News is a destination — open the app or news.google.com, scan, close it. Start Page HQ puts News and News Summary widgets right on your new tab page, alongside your weather, todos, and links.
The News Summary widget gives you a daily AI-generated summary of top stories — a 30-second briefing rather than scrolling through a personalized feed.
Google News surfaces what its algorithm picks. Start Page HQ's Feed widget lets you follow any RSS source — independent blogs, niche publications, the writers Google's algorithm misses.
Google News is one tool. Start Page HQ is a dashboard with 63+ widgets — News, RSS, Substack, weather, calendar, tasks, AI tools. Build a reading-and-doing dashboard, not just a news feed.
Google News personalizes based on your Google search and click history. Start Page HQ shows the same categorized news to everyone — no profile-building, no ad-targeting based on what you read.
Build a News page with the News widget, RSS, and a daily summary. A separate Work page with tasks and calendars. Switch with one click.
An honest line-by-line look at how the two stack up.
| Feature | Google News | Start Page HQ |
|---|---|---|
| Pricing | Free | Free plan; $3.99/mo, $25/yr, $49 LTD |
| Free tier | Yes (full product) | 1 page, 8 widgets |
| Lives on every new tab | No | Yes |
| Chrome | No | Yes |
| Firefox | No | Yes |
| Safari | No | Yes |
| Edge | No | Yes |
| Hosted web app | Yes | Yes |
| iOS / Android apps | Yes | No |
| News feed widget | Yes | Yes |
| AI daily news summary | No | Yes |
| Custom RSS feeds | No | Yes |
| Substack newsletter widget | No | Yes |
| Email alerts for topics | Yes | No |
| Algorithmic personalization | Yes | No |
| Local news prioritization | Yes | No |
| Multi-page dashboards | No | Yes |
| Other widgets (weather, tasks, calendar, etc.) | No | 63+ |
| Cross-device sync | Google account | Included |
Drop these onto your dashboard and you've covered Google News's core features — plus a lot more.
Google News is free across every platform, with no paid tier at all. Start Page HQ has a free plan too, though a capped one: 1 page with up to 8 widgets, 55 of the 63 widget types including News and News Summary, sync, every browser extension, preset feed sources, and 50 one-time AI credits. Extra pages, your own feed URLs, the 8 premium widgets, and uploads need a paid plan: $3.99/month, $25/year, or $49 one-time. Start Page HQ shows no ads on either plan.
Google News indexes 20,000+ publishers — the News widget covers major outlets across categories. For long-tail or specialized publishers, the Feed widget lets you add their RSS directly. Between the two, you can match most of the publishers you actually read.
No, intentionally. Google News learns from your search and click history to personalize. Start Page HQ shows the same categorized news to everyone — no profile-building. The trade-off is less algorithmic relevance, but no behavioral tracking.
Yes. Sign in once and your pages, news preferences, feeds, and widgets sync across every browser and device automatically.
Start Page HQ does not send email alerts for breaking topics the way Google News can. If real-time alerting is critical to your workflow, keep Google News for that and use Start Page HQ for daily reading.
The News Summary widget delivers a daily AI-generated summary of top stories so you can catch up in 30 seconds. Google News does not have an equivalent built-in feature.
Start free — 1 page, 8 widgets, sync across devices, no credit card. Or open the live demo first, no signup needed.